It is no brainer that the pop up display that you intend to use at a trade show can make or break your company. Therefore, it is imperative to invest time and money in it to succeed in drawing in prospects and luring them to stay at your stand to learn more about your business and the services that you offer.
To most people, the process of designing a pop up display Singapore is a task that can be done in one day or just a few hours, but to the businesses that know the importance of not leaving anything to chance, they invest thousands of dollars into the designing process and hire a professional designer.
Today, we will be giving you some insider tips on how to get the absolute value from your business pop up display in Singapore.
Obey the Graphics Rule
It is not your dazzling smile that brings people to your booth. Well, it certainly does matter, but the main factor that draws people in is the graphics that are incorporated in your pop up display. Visual effects are instrumental in trade shows, and so it is important to come up with eye-catching graphics and add them to your display in a smart and professional way.
Do not shy away from trying out different colors but make sure that the graphic looks clean and straightforward. Too much wordage will ruin the graphics, so use text sparing. Remember you can convey the additional information about your company, products, and services once you have people streaming into your booth. One image is worth a thousand words; use them to convey the intended information to the trade show or exhibition attendees.
Don’t Sideline Lighting
Exhibition halls are similar to fitting rooms; most of them are known for their bad lighting. It is important to make sure that you have sufficient light around and in your pop up display to make it easy for people to read the contents from a distance. The modern pop up display Singapore are fitted with lighting devices, but won’t hurt to add some additional lighting fixtures. The bottom line; let your presentation shine to stand out from the rest in the exhibition room.
Finally, a little ding can ruin the entire graphic panel and reflect a negative image of your company to the audience. Avoid such unfortunate incidents by hiring a professional pop up display Singapore designer and printing company.